Actor Tamayama Tetsuji is the new CM character for "Lotte ACUO POWDER", a refreshing gum that contains powder mint on the inside.

Tamayama plays a manager of a company who can get work done, but has troubles with his breath. After chewing on the gum for 5 seconds, his breath is refreshed.

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The CM starts with manager Tamayama reflecting upon his past, sharing his feelings with his subordinates in tears. Understanding their manager's feelings, the subordinates give him a grand applause and a 5 second call. The subordinates then appear enchanted, gathering around manager Tamayama, who now has good breath.

Tamayama was dedicated to his role, trembling his voice and shimmering his tears for 4 hours. After the shoot, he said, "You use all of your physical strength when you act like you're crying, but because the people who played the subordinate roles remained with me, it was easy for me to feel it out."

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The CM for "Lotte ACUO POWDER" will start airing July 4th.

Check out photos from the CM below!

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Source + Photo: Oricon