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Posted by ustar TH STAFF Thursday, March 29, 2012

Takei Emi becomes new image character for Tokyo Metro

TH STAFF
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Actress Takei Emi has been chosen as the image character for Tokyo Metro's latest campaign, 'We are the Tokyo Navigator', which will begin on April 1st.

In the past, Tokyo Metro has used Miyazaki Aoi, Aragaki Yui, and Anne as their image characters. They explained their reason for choosing Takei saying, "The way she�tackles various�fields positively overlaps with Tokyo Metro's image and new campaign concept."

Through CMs and posters, Takei will introduce places along the Tokyo Metro line, and will deliver its charms.�The poster that will be used starting April will feature Takei at Ueno Park surrounded by fully bloomed sakura trees.

Meanwhile, in the CM, Takei is seen going out to Tokyo Sky Tree and other landmarks in Tokyo. As it was reported earlier, Saito Kazuyoshi's song "Metro ni Notte" will be used as the CM song.



Source & Photos: Narinari

  1. TOKYO-METRO
  2. TAKEI-EMI
  3. WE-ARE-THE-TOKYO-NAVIGATOR
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