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AKB48 becomes 15th generation main character for 'Natsuichi' campaign

April 16, 2013 @ 7:34 am
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Popular idol group AKB48 will be the 15th generation main character for Shueisha Bunko's 'Natsuichi' campaign.

This campaign is Shueisha Bunko's summer fair that started back in 1991 as 'Natsu no Issatsu' (commonly known as 'Natsuichi'). This year, there will be 85 books, and 85 members from AKB48 will each present a book report on the book they have read. The book titles assigned to the members will be announced sometime around mid-June.

Previous characters for 'Natsuichi' include actresses Hirosue Ryoko, Takei Emi, and Gouriki Ayame, actors Tamaki Hiroshi and Kobozuka Yosuke, and former professional tennis player Matsuoka Shuzo. The campaign will run from June 26th to late-September at participating bookstores nationwide.

Source & Image: Oricon

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