Friday, August 9, 2013 
HY has announced that they have established a new label called 'ASSE!! Records'. They have also launched their official fan club 'HY HUB CLUB' and a smart phone site 'HY Queeners'.
In April, the band's contract with their former management TV Asahi Music ended. By establishing 'ASSE!! Records', they plan to work on a global scale with Universal Music Japan's Universal J as their support.
The label's name 'ASSE' means 'surprise' in Okinawan. The members came up with this name as they want to "deliver music that would surprise people."
Source & Image: natalie
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