Saito Kazuyoshi's new song "Always" has been chosen as the CM song for Ricoh's digital SLR camera 'PENTAX K-50'. 

The CM stars K-50's image character Mukai Osamu and Saito. Its concept is "one drop of rain will change an ordinary day into a special scene". To show the functionality and charm of the K-50, the CM features Mukai taking a picture of Saito, who holds a street live in the rain.

The CM will start airing on August 25. Ricoh's official website has already revealed both the 15 and 30-second versions of the CM, which can be seen below.

Saito will release "Always" as his 20th anniversary single on September 18. 

[15 Seconds]

[30 Seconds]