Pop queen hitomi, has finally released a new PV, this time for her new song "Smile World."  The song is being used as the 50th anniversary theme for the Sanrio company and will be used for "GREEN TOKYO HELLO KITTY & FRIENDS."

The video itself is appropriately adorable for a Hello Kitty theme song.  It features numerous people holding glow in the dark balls, combining them together to make light up displays of the different Sanrio characters, all while hitomi sings along cheerfully.

"Smile World" is not currently planned for a real single release, which may disappoint hitomi fans.  The diva hasn't released a new single since summer of last year, so for now fans will just have to watch "Smile World" and wait for her work with the upcoming a-nation tour.

http://www.youtube.com/watch?v=w_W6YSfrWaw

Source: hitomilovelife / avexchannel