GReeeeN has collaborated with Lion's kitchen detergent 'CHARMY Magica' for a web campaign called "CLeeeeaN" starting on November 18.
For the collaboration, GReeeeN wrote the campaign song "eeeeveryday" with the hope that they could cheer on people to do one of the most tiresome household chores, dishwashing. By scanning the 'Magica Logo' on the special website with your smart phone, you can listen to "eeeeveryday" as well as an original DJ mix of GReeeeN's song that's synched to the process of washing dishes.
On this campaign, the members of GReeeeN said, "We wrote a rhythmical song because we wanted it to be 'magic for the miscellaneous daily household chores.' While humming it, we hope you will enjoy dishwashing and other chores."
Source & Image: natalie