Utada Hikaru has dropped the full music video for their new song "BAD MODE."

This is the lead track to the singer's eighth album "BAD MODE," which was released digitally on their birthday, January 19. It will also be available on CD on February 23. 

To commemorate the album's release, Utada has launched a special website. The website features a page for each album track compiling tweets that fans share about each song. At the top is also a counter counting down the days until the CD release of "BAD MODE."