As reported earlier, popular fashion model Fujii Lena is going to make her major label debut as Lena with her debut song "Hikari" and a large number of signs / billboards advertising the single were put up in Shibuya, Tokyo.

A PV teaser for the song was just released the other day, featuring a semi-nude Lena and a pretty yet melancholic atmosphere. Now a whole ward of Tokyo was doused into this atmosphere, with huge signboards promoting the single at over 30 different places in Shibuya.

Being known as a major fashion center of Japan, many people in Shibuya are already quite familiar with the model, and aggressively promoting the song towards those that already look up to her as a fashion icon sounds like a great idea to make her major debut known among the young fashionistas.

"Hikari" will be released on June 15th.



Source: DeView (Oricon)