In a significant move, the 74th NHK Kohaku Uta Gassen, Japan's iconic New Year's Eve music show, has introduced new talent to its lineup. Among the participants, the unique six-member entertainment unit known as "すとぷり," or "Strawberry Prince," is set to make its debut appearance at the event.

What makes Strawberry Prince stand out is their distinctive approach to entertainment. They maintain anonymity by not revealing their faces during their activities, except during live events and talk sessions. Instead, they rely on illustrated characters to represent themselves in their daily social media and YouTube content.

Formed in 2016, Strawberry Prince has garnered immense popularity, particularly among teenagers. In 2023, they achieved a significant milestone by successfully conducting their largest nationwide arena tour, attracting a massive audience of 350,000 people. Their accomplishments were further highlighted when they secured the top spot in Pia Research Institute's live music performances ranking for the first half of the year.

Strawberry Prince comprises members with colorful pseudonyms, including Riinu (Red), Jel (Orange), Satomi (Pink), Root (Yellow), Colon (Blue), and Nanamori (Purple). The group has evolved significantly since its inception in 2016, expanding its reach from a nationwide tour to establishing a successful YouTube channel with 2.32 million subscribers. Over the years, they have continued to capture the hearts of fans, making their debut at the NHK Kohaku Uta Gassen an eagerly anticipated event.