Actress Takeuchi Yuko will be starring in the upcoming CM for Morinaga Milk Industry's ice cream, "MOW".

In the CM, Takeuchi plays a free-spirited woman holding a garage sale. When a group of girls visit the sale and become interested in a glass container, she begins to explain, "You found a good one. When I went to Paris, an Arab King...".

While telling her story, she and the girls start to eat "MOW", and eventually, everyone becomes absorbed in the ice cream instead of the story. In addition to the comical scene, the CM will also feature fun props like a hand-painted building and colorful trinkets.

Takeuchi, who had been eating "MOW" even before she became involved with the CM, commented, "I've tried the new 'MOW' and you can taste the goodness of milk even better. It's a flavor (I) really like. As I acted (in the CM) this time, it lets you easily feel happiness whether you are relaxing on the weekend or in a daily scene. Everyone, please try it!"

The new "MOW" CM will be out on May 27th.

In the meantime, check out the photos below:

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Source: Mantan Web